What does your out of the office message say about you? Does it get your prospects or customers to make a commitment? Are you using it to communicate or simply to let them know you are away? Your out of the office message should be created to get results. Design it so they take action. How?
Your Out of the Office Message
Before I let you know how to get results, do this. Look to the bottom of this page for the comment box. Type an example of your out of office message you use. I’ll wait.
Sipping coffee as I wait. Okay. Let’s move on.
If you didn’t leave your example below, maybe you are not committed to learning how to be awesome! But get this. Your competitors are doing everything they can to win your customers away. And your prospects.
That’s why you have to stand out. You have to commit to being the one they remember and want to do business with. You have to communicate. You have to create.
So just how do I use my out of the office message? I follow these three tips.
Be Different In order to be different, think like your customer and prospects. They are calling or emailing you to do what? Get information or give you the business. Pretty straightforward. They don’t call just to chat. Take advantage of your auto reply message.
- If you know ahead of time that you will be out of the office, use your blog to take care of business while you are out.
- Create a very specific blog page to send them to. Be sure to give them the exact web address.
- Give them a product brochure to download.
- Prepare answers to the most common issues they may have.
- Offer a contact form so they can leave you a detailed message. Right there on your blog post.
- Include pictures or graphics in your message.
- It’s okay to add some humor in your out of the office message. It puts them at ease about not being able to speak with you right away.
- Finally, let them know when you will return. And of course, have a co-worker prepared to assist if they need immediate help.
You’re smart. I’m sure you can come up with dozens of other examples as to how you can stand out with your simple but underutilized out of office message.
In today’s digital world, it’s sometimes hard to get the attention of a prospect or customer. However, using simple tips like this just may be all it takes for your customer to want to do business with you.
They are not only looking for products to solve their issues, but they want a sales rep that is smart enough to understand how to come up with creative ways to do so. This just may do the trick.
Oh. If you did leave a comment below, thanks. If you didn’t, I just started my second cup of coffee. You still have time.
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